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SLERS at Madrid Fusion Manila

SLERS-at-Madrid-Fusion-Manila-1

Last April 7, 8, and 9, the culinary world in Manila was treated to an incredible display of unique mouthwatering dishes at the 2016 Madrid Fusion Manila. Held at the SMX Convention Center in Pasay City, the international culinary event highlighted the theme “The Manila Galleon: East Meets West.” The event showcased a fusion of gastronomic wonders from two countries and other parts of the world.

Cagayan de Oro was represented in the highly popular culinary event. SLERS, the food manufacturing company behind the famous chicharon and ham of the same name, was an active participant in the colorful and gastronomic 3-day event. Aside from showcasing and selling different varieties of their chicharon, SLERS was also one of the featured ingredients of Madrid Fusion Manila. The festival served as an avenue for some of the best chefs of the country and the world, as well as gourmet enthusiasts and aficionados, to experience the unique, crunchy, and satisfying goodness of CDO’s favorite chicharon.

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The most anticipated gastronomy event was once again hosted by David Celdran, last year’s master of ceremonies. Guests included the Secretary of State for International Kingdom Cooperation of Spain Jesus Garcia, who expressed the appreciation of the Spanish government for the organizers of Madrid Fusion Manila; and Chef Nurdin Topham, owner of Nur Restaurant. The good chef shared his experiences and insights about the relationship between nutrition and gastronomy. His discussion about how what you want to eat and what you need to eat are related focused on the need to eat delicious but healthy food.


SLERS-at-Madrid-Fusion-Manila-2SLERS’ participation in Madrid Fusion Manila is an indication of good things to come for the food manufacturing company. It was able to introduce its products, not only to the Manila culinary scene, but also to international guests.

The presence of SLERS in the recently concluded gastronomy festival is also a sign that Cagayan de Oro’s culinary scene is ready to branch out and explore opportunities offered through events like the recently concluded festival.

This year’s festival followed the highly successful Madrid Fusion Festival 2015, which had the theme “The Philippines and Spain: A 300-year Gastronomic Journey.” SLERS was handpicked and invited to participate in the prestigious event.

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